Our Story
The NAP Co. was founded by Siobhan, in 2020 whose love of beautiful sleepwear began long before the brand itself. During ten years of service as a Medic in The Royal Air Force, life often took her far from home, but one small comfort always came with her: her favourite PJs. Wherever she was in the world, it brought a sense of home.That feeling stayed with her - the quiet luxury of slipping into something soft, comforting and beautifully made, and the way it could make even the most unfamiliar place feel a little more personal, a little more restful, a little more like your own.From that feeling, The NAP Co. was born.Built on the belief that comfort and elegance should live effortlessly side by side, The NAP Co. creates pieces designed to be worn, loved and lived in - sleepwear that feels as good as it looks, and brings a sense of ease, softness and polish to everyday moments.As Siobhan’s own world grew, so did the brand. What began as a love of womenswear evolved naturally into childrenswear, menswear and luxury accessories, shaped by family life and the beauty of matching moments at home. Today, The NAP Co. has proudly been stocked in Selfridges for five years, launched into Brown Thomas and Arnotts in 2024, and expanded into the Middle East with Ounass, while still holding onto the heart of where it all began: creating pieces that feel comforting, chic and a little bit special. At its core, The NAP Co. is about more than sleepwear. It is about home, however that looks -and wherever you are.
Our Stores
Shop our full collections in IRL
Selfridges
Selfridges
Selfridges
Oxford Street, London
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Selfridges
Selfridges
Selfridges
Trafford Centre, Manchester
Selfridges
Selfridges
Selfridges
Exchange Square, Manchester
Selfridges
Brown Thomas
Ounass
